CHALLENGES

Keep various stakeholders updated to the latest news occurring at the Denton flagship campus and within three academic colleges (College of Music, College of Arts & Sciences, and College of Merchandising, Hospitality, and Tourism)

Engage students at non-sporting events to solicit feedback regarding their attitudes toward the university’s value in their lives

Develop multimedia presentation to inform university leadership and Board of Directors the progresses made by critical university-wide departments during the academic year

SOLUTIONS

Craft daily email newsletter blasts sent to nearly 5,000 people throughout campus

Identify and wrote press releases, blog posts, and social media posts highlighting interesting stories involving students, staff, and professors

Execute events on behalf of Career Connect throughout campus to engage student base

results

Several of my pitched stories appeared in local, regional, and national media outlets, including the Denton Record Chronicle, NBC Ch 5 DFW, New York Times, San Antonio Express News